DesignaWeb

What does it all mean?

Domain Names

A domain name is the name of your web space (this is k9-web.co.uk). Choosing the right domain name is very important. It helps with branding your chosen name and getting it right can assist your site in search engine rankings.

If you already have an affix (kennel name), or a business or personal name then register it as a domain name as soon as possible. For most sites in the UK I recommend .co.uk you can also register in other forms such as .com  .net which are better for businesses. if you feel the need to protect your affix without hosting, you just hold the name so that nobody else can use it.

 WWW.

 World Wide Web.

Web Site

Is your personal space to show the world your interests, be it dogs, cars, travel etc. You rent the space from a host and place information you wish to share or advertise to the world.

HTML 

Is Hypertext Mark-up Language, the authoring language used to create documents on the World Wide Web. If you go to a website and right click on a page and select  'view source' you will see the HTML code used for that page. Websites are made in HTML code. There are various programs which allow you to build a website in ordinary language and then transfers it to HTML for you.

Web Hosting

Web hosting is a service which allows you to rent space on a server 24/7. Servers are powerful computers that have extremely large hard drives, or an array of hard drives. Space is then rented to those who want a "website presence" on the internet.

Every server on the internet has a unique numerical IP (Internet Protocol) address. You can think of servers as apartment buildings with unique addresses. Each apartment unit within each building is equivocal to space rented out for individual websites. And like real apartment buildings, each unit also has an address based on "the building" in which it is located.

Internet Service Provider (ISP)

ISPs maintain a dedicated communication line to the Internet; users dial in to the ISP, which then connects them to the Internet via a high-speed dedicated communications line via your telephone line and provided by whoever you subscribe to for internet services (BT Internet, AOL, Yahoo, Tiscali etc). Your ISP is unique to your computer.

Search Engine

A program that searches pages on the Internet for specified keywords and returns a list of the documents containing the keywords. Examples include Google, Lycos and AltaVista.

Marketing / Search Engine Optimisation

Search Engine Optimisation (SEO) is the process of optimising your website, to make it more friendly to search engines and thus make it rank higher in the search engine ranking positions (SERPs). This form of optimisation will increase targeted traffic to your website & generates more enquiries which leads to your kennel being better known.